Monday, March 17, 2014

CREA Concept Spring-Summer 2014

CREA Concept is a french brand established in 1999 by businessman Victor Bitton and Turkish Ayca Gunel. The brand's success spread in Europe, and now it has 30 stores and located department stores in most prestigious location across the world. Located in major cities like New York, Paris, London, Tokyo and now in Dubai.
The popular Parisian label CREA Concept is finally launched in the UAE, the store is located at the new shopping destination The City Walk.

The store interior have been inspired by nature from the natural curved wood seating area to the tree bark stools at the changing rooms. The look has been kept at the minimalist approach with the use of the color white through out the store.
Crea Concept fashion line is created with the modern women in mind, and inspired from the Parisian life where it emphasizes on the use of natural colors and material. The collection offers an apparel, handbags and footwear.
Spring/Summer 2014 is a timeless collection that defines French flair with the use of a monochromatic pallet, with stripes and dot prints that take you to the cafes of the Champs-Elysees in Paris. You can see the use of warm neutral colors in their jersey dress and cardigan collection.
marvelous work of art, this stunner is made out of soda pins.
The very stunning Hoori Ghavimi,owner of PGH Gen. Trading/ CREA Concept & JNBY UAE
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indulge ourselves with this mouth watering canap├ęs, ├ęclairs and croissants from PAUL
sumptuous red grape juice and Perrier for refreshments
"never ending fun" Clare Geeves of
Gorgeous chic of
Shraddha Barot Amariei