The classic brogue is an elegant collision of tradition and modernity.
New York, NY – July 8th, 2014 – Cole Haan, the iconic American lifestyle footwear and accessories brand, announces the global launch of its new men’s shoe line, ZeroGrand. The shoe launches on Monday, July 7th at Cole Haan in Ginza, Tokyo, Japan and at Isetan in Shinjuku, Tokyo, Japan followed by a launch in the United States on Tuesday, July 8th. The collection will be available online and in Cole Haan stores. ZeroGrand integrates innovation and craftsmanship in an engineered product that is the lightest and most flexible shoe Cole Haan has ever created, weighing in at less than 290 grams each. By considering make, mass and motion, Cole Haan has married centuries-old broguing details with biomechanics, modern materials and today’s manufacturing methods.
ZeroGrand features Grand.OS, a proprietary new engineering and design platform which brings unparalleled style and comfort to Cole Haan products. The flexibility of Grand.OS comes through the engineered insoles, outsoles, liners and uppers that move with each step. Moreover, Grand.OS replaces the heavy steel shanks that have traditionally been used for support with an engineered cushioning compound that is stronger, more flexible and longer lasting, reducing the overall weight and slimming down the shoe’s outsole.
The ZeroGrand Oxford Brogue is the pinnacle example of the Grand.OS system. It features perforation detailing in both the No Stitch ripstop nylon and the reverse full-grain suede. These details allow for lighter weight and offer a nod to the brogue craftsmen of the past. Additional styles include a lace-up ZeroGrand Tall Boot, available later in the season.
Cole Haan LLC, with its Global Creative Center in New York City, is an iconic American lifestyle accessories brand and retailer of premium men’s and women’s footwear and bags, outerwear, eyewear and accessories with a commitment to craftsmanship, timeless style and design innovation. For more information, visit ColeHaan.com and follow @ColeHaan.
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